Listings Mapping and Prospect Connector - New Real Estate Internet Power Tools from Z57, Inc.
2 December 2006
Z57, Inc., a real estate Internet marketing company, announced today two new online marketing tools to assist real estate professionals in securing residential listings. Listings Mapping is the agent's answer to their buyers/sellers quest for marketing location, location, location. Data-layered maps, along with unlimited email marketing pieces, give agents an "exposure edge." Prospect Connector allows agents to quickly create and send a Just Listed, Just Sold, or Open House postcard via email to all of their prospects and sphere agents.
The agent enters the listing data and photos one time in Z57's Agent Excellence web site product. This data seamlessly feeds the online marketing program. Properties are automatically posted on Oodle, Trulia and PropSmart for added search engine optimization. With the Listings Mapping feature, the property location is immediately displayed on a Yahoo! map. The prospect has immediate access to three map views: the street location map showing the proximity to parks, highways, school, ocean, etc; the hybrid view imposing streets on a satellite view; and the satellite view. Web site visitors do not have to download any software to view the maps.
With Prospect Connector the agent's time from signing a listing to creating a "Just Listed" comprehensive, attractive announcement has gone from days to minutes. The listings data automatically flows into pre-built campaign templates. This easy-to-use editing software feature allows agents to customize their mailings, build campaigns, as well as create one-time communications like birthday greetings. The agent can select to email to all the contacts in their database, segments of their lists or import new leads. According to the 2006 NAR Center for REALTOR(R) Technology Survey, when asked "What would help you stay in touch with your former clients more effectively?" two of the agents' responses were:
-- An orderly and systematically organized marketing program that sends email birthday cards and reminders when to give them a call, which has prewritten messages
-- Affordable automated mailings
"Internet access and driving technology are continually impacting the ways REALTORS(R) market residential properties. Our Z57 team of software programmers are challenged daily to come up with the next level playing field for our clients to post their wins on," states CEO Steve Weber. "With the development of Listings Mapping and Prospect Connector our clients are positioned to secure listings and sell properties."
About Z57, Inc.
Z57, Inc. provides website development and Internet marketing services for thousands of real estate professionals across the country. The San Diego Business Journal has ranked Z57 as San Diego's largest web developer and design firm for five consecutive years. Additionally, the San Diego Business Journal recognized Z57 as one of San Diego's 100 fastest-growing privately held companies for the past three years. Founded in 1998, San Diego-based Z57 has three locations and employs over 220 individuals. For more information on Z57, call (800) 899-8148 or visit http://www.Z57.com.
This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.
Source: prnewswire
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