GoFish Tees Up Its Next Wave of User-Generated Video Programming
30 November 2006
GoFish Corporation (OTCBB:GOFH), a leading online video network, today announced the unveiling of its next wave of exclusive user-generated programming with the premier of the Marty Weber Show, slated for December 2006. The Internet has transformed how video content is produced, distributed and experienced, and GoFish is redefining the online video landscape by encouraging and promoting the development of original user-generated programming. The Marty Weber Show and multiple future shows will air exclusively on GoFish.com.
The company has adopted a branded programming strategy for online video, designed to bridge the gap between user-generated content and marketers or brand sponsors. GoFish pioneered this approach with the launch of America's Dream Date last June -- the first reality-themed online show harnessing user-generated video, and sponsored by a national beverage brand. Weber, a 22-year-old charmer with a harmonica and guitar, crooned his way into hearts during GoFish's online dating show.
The company recently formed a Branded Entertainment Division to focus on collaboration between marketers and creative talent in the development of original programming initiatives. Vice Presidents C.J. Bowden, David Fisch and Lori Macias, who have deep ties within the entertainment community, run the division. Formerly with Yahoo!, the three executives helped develop, manage and sell Yahoo!'s Front Page, community properties and branded entertainment business, which included Apprentice, Contender and Entertainment Tonight.
GoFish also recently added Peter Guber, chairman and CEO of Mandalay Entertainment Group, to its board of directors. Guber is a pre-eminent figure within the film and entertainment industry, bringing extensive experience to GoFish's board.
"Cultivating and promoting the development of quality video entertainment is our primary objective at GoFish," said Michael Downing, founder and CEO of GoFish. "The Marty Weber Show is another example of how we are creating a unique and enhanced user experience in the online video market. Web traffic on our site has nearly tripled over the past month, illustrating the continued momentum of online video consumption and the popularity growth of GoFish.com."
GoFish, an early entrant into the user-generated video sector and the first publicly traded company in the space, provides people with an online platform for uploading, sharing, searching for and watching videos from around the world.
About GoFish Corporation
GoFish Corporation, headquartered in San Francisco, is a leading consumer online video destination that, in two years, has grown to deliver millions of videos per month to a rapidly growing audience of enthusiasts. GoFish is a place on the web where millions of people come to upload, share and watch their favorite videos. For more information about the company, go to www.gofish.com.
Forward-Looking Statements
This press release contains 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. Although the forward-looking statements in this release reflect the good faith judgment of management, forward-looking statements are inherently subject to known and unknown risks and uncertainties that may cause actual results to be materially different from those discussed in these forward-looking statements including, but not limited to, our inability to generate sufficient operating cash flow from advertising revenue, a reduction in the demand for user-generated video and related services, a fall-off in search engine directed traffic to our web site, and general economic conditions. Readers are urged to carefully review and consider the various disclosures made by us in the our reports filed with the Securities and Exchange Commission, including those risks set forth in the Company's Current Report on Form 8-K filed on October 31, 2006, which attempt to advise interested parties of the risks and factors that may affect our business, financial condition, results of operation and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. Readers are urged not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. We assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release.
For further information: Big Mouth Communications Amy Bonetti, 415-384-0900 (Media) amy@bigmouthpr.com Susie Marino, 415-613-9138 (Media) dearsusan@marino.com or Market Street Partners JoAnn Horne, 415-445-3233 (Investors) joann@marketstreetpartners.com Nate Wright, 415-445-3239 (Investors) nate@marketstreetpartners.com
Source: newswire
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