Virgin Mobile USA Brings Even More Choice to Wireless Voice Pricing Without Long-Term Contracts
23 June 2006
Virgin Mobile USA today welcomes a new era in wireless voice pricing options without long-term contracts, launching a range of simple payment choices designed to Serve the Greater Good by helping customers better match their wireless service to the way they really use their mobile phones.
Under this new portfolio of voice offers, customers can select the best plan for their needs and choose to pay by the minute or by the month. Virgin Mobile has debuted several new monthly minute offers to choose from, as well as a new pay-by-the-minute option. These enhanced voice plans, in conjunction with new texting options, give Virgin Mobile customers greater choice and value in the way they use their phones.
"These new voice offerings provide the benefits of wireless contract plans without all the hassle, confusion and long-term commitment," said Dan Schulman, Virgin Mobile USA CEO. "Our customers receive innovative pricing and the flexibility to find the perfect fit for their day-to-day phone use. And with features like unlimited Primetime Minutes that begin at 7 p.m. and last until 7 a.m. and a $14.99 entry point offer, Virgin Mobile continues to introduce options that rival post-paid carriers, while keeping our promise to challenge the industry status quo and keep our customers' interests at heart."
Monthly Options Offer More Choices and Control
Customers who opt to pay by month can choose from several plans, with monthly offers with included minutes ranging from $14.99 to $59.99, plus additional taxes and surcharges. Two of these options offer unlimited "Primetime Minutes," which focus on the times that matter the most to many users -- 7:00 p.m. through to 7:00 a.m. on weekdays, plus all weekend long.
The new Virgin Mobile monthly voice plans are:
* $59.99 Option: 600 Anytime Minutes plus unlimited Primetime Minutes
* $44.99 Option: 400 Anytime Minutes plus unlimited Primetime Minutes
* $34.99 Option: 300 Anytime Minutes plus 1,000 Primetime Minutes
* $24.99 Option: 200 Anytime Minutes
* $14.99 Option: 100 Anytime Minutes
With the launch of these new options, Virgin Mobile now provides a lower entry price for monthly offers without a long-term contract than any of the four most popular national prepaid or postpaid wireless carriers, starting at just $14.99 for 100 Anytime minutes. Virgin Mobile also offers a $34.99 monthly option for 1,000 Night and Weekend minutes.
As an alternative, customers can choose to pay a low $6.99 per month to receive 10-cent minutes all the time. All prices exclude taxes and surcharges.
Unlike other plans without long-term contracts that require a credit or debit card, Virgin Mobile users can purchase monthly offers with cash - ideal for the youth market. These new pricing plans provide the advantages of buckets of minutes, similar to post-paid plans, to customers without the need for a credit card.
Taking it Minute-By-Minute
For those who want to take it minute-by-minute, customers have the option of paying 18 cents per minute at any time of the day or night, with no monthly fee.
As always, there are no long-term contracts and no activation fees associated with any Virgin Mobile pricing option -- perfect for those finishing up a contract with another service or who are looking for more freedom. Customers benefit from the value and choice of varying levels of monthly minutes, without the commitment of a long-term contract. And as their needs and voice usage patterns change, Virgin Mobile customers are free to move between services - allowing them to live their wireless lives on their own terms, without having to commit to a long-term contract.
More details about all Virgin Mobile products and services can be found at http://www.virginmobileusa.com.
About Virgin Mobile USA, LLC:
Launched nationally in July of 2002, Virgin Mobile USA, LLC is the nation's first wireless network created for and defined by youth. Virgin Mobile is a joint venture between Sir Richard Branson's Virgin Group and Sprint Nextel, which operates one of the largest 100-percent digital, nationwide PCS wireless networks in the United States. The country's first mobile virtual network operator (MVNO), Virgin Mobile's four million customers have access to a service portfolio that includes multiple voice pricing options, a full range of handsets and a broad array of messaging, music and mobile content offerings -- without long-term contracts. In addition, J.D. Power and Associates has recognized Virgin Mobile for providing "An Outstanding Customer Service Experience" under its Certified Call Center Program.(SM)
Virgin Mobile phones are available at more than 25,000 stores, with Top-Up cards available at more than 80,000 locations nationwide. Virgin Mobile products can also be purchased online at http://www.virginmobileusa.com or by calling Virgin Mobile At Your Service (1-888-322-1122).
Source: prnewswire
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