Fidelity Assets Partners With Pullan Communications to Offer Realtors Integrated Search Engine Marketing and Web Hosting
13 January 2006
Fidelity Assets (www.fidelityassets.com), the nation's first search engine marketing (SEM) company focused exclusively on the needs of real estate professionals, today announced a strategic partnership with Pullan Communications (www.pullan.com) to offer an integrated search engine marketing and Web hosting solution for all Pullan clients. Pullan is a leader in real estate marketing solutions and provides Web site development and email marketing services to real estate professionals. "We are excited about our strategic partnership with Pullan Communications," says Andy Steuer, CEO of Fidelity Assets. "There is a natural fit between our two companies, where Fidelity Assets can help Pullan Communications real estate agent clients get targeted traffic sent to their websites from Google, Yahoo!, AOL and MSN. As a result, Pullan clients will generate more leads, and ultimately put themselves in a position to be Top Producers." According to the National Association of Realtors, 75 percent of all home seekers use the Internet to find their new home. With its Web Traffic program, Fidelity Assets builds a customized search engine marketing campaign for each real estate agent with keywords associated to the agent's geographical area and the specifications of their business. Pullan real estate marketing solutions include lead generating websites, and a partnership with Fidelity Assets will be a powerful combined solution for Pullan clients. Highlighted Links Fidelity Assets Web site Pullan Communications Web site Fidelity Assets uses highly refined campaign management tools to leverage traffic from Google, AOL, Yahoo! and MSN on behalf of their clients, so their clients can promote their listings or their websites and target buyers and sellers who are actively searching for real estate in their geographical area. Pullan real estate marketing solutions offers pre-designed and customized websites designed by REALTORS® for REALTORS®. The websites offer auto-updating of listings, auto-updating of MLS listings utilizing the IDX format, lead generating features with auto follow-up email campaigns and email notification of new listings. Pullan's eProspecting® email marketing solution automates the lead incubation process freeing up the agent's time to service their clients. "We have done a tremendous amount of due diligence in the search engine marketing space," says Terry Pullan, President of Pullan Communications. "We feel that our marketing programs will be enhanced by our partnership with Fidelity Assets. Our clients continue to ask us how they can get targeted traffic to their websites and therefore generate more leads from their Internet marketing efforts. In a changing market, it is imperative that agents are efficient and competitive, and our partnership with Fidelity Assets helps our clients get this competitive advantage by combining the functionality of our online marketing programs and websites with the traffic that Fidelity Assets can send to them." About Fidelity Assets Fidelity Assets is a leading provider of search engine marketing (SEM) solutions designed exclusively for real estate brokers and agents, and mortgage brokers. Through its suite of Internet marketing services, Fidelity Assets offers real estate professionals personalized marketing campaigns that utilize Google, Yahoo! and other major search engines to capture targeted, high-quality online traffic and leads for their clients. Online advertising with Fidelity Assets is performance-based according to the number of visitors and leads generated by the campaign. Please visit www.fidelityassets.com. About Pullan Communications Pullan Communications (previously Genstar Media) was founded in 1996 with a mission to deliver the latest in Internet technology to the real estate industry. Genstar Media rapidly grew to be the industry leader in providing dynamic web sites to real estate agents and brokers. Pullan Communications has continually kept abreast of the cutting edge technologies, and today offers a powerful suite of technology marketing solutions for real estate professionals. These include state-of-the-art real estate agent and broker websites, online email marketing systems including e-Prospecting® and educational webcasts discussing lead generation, lead incubation, and best practices for search engine marketing and optimization. Pullan real estate marketing solutions take the effort out of real estate marketing and prospecting, enabling agents to focus on their clients. Please visit www.pullan.com. Contact: Alexandra Brunais TERPIN COMMUNICATIONS (310) 821-6100 x103 alexandra@terpin.com SOURCE: Fidelity Assets
Source: marketwire
All trademarks and copyrighted information contained herein are the property of their respective owners.
Related Articles
|