The Pinnacle Corporation Embeds MicroStrategy's Reporting Technology in its Enterprise Performance Management Retail Solution

MicroStrategy(R) Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence software, today announced that The Pinnacle Corporation has entered into an OEM agreement with MicroStrategy to embed MicroStrategy technology into its Enterprise Performance Management(TM) (EPM) business intelligence solution. EPM is a modular set of tools designed for the convenience store and fuel industries to enable them to better manage their business from a strategic, tactical, and operational perspective.
Using MicroStrategy, Pinnacle's EPM solution provides retailers with access to their POS systems' transaction data to report on merchandise and fuel sales, monitor loss prevention, and optimize store operations. MicroStrategy's flexible reporting and analysis tools provide Pinnacle's retail clients with intuitive, Web-based access to critical data and the ability to drill down to individual transactions for greater clarity and insights. In addition, Pinnacle's clients can broadcast events, alerts, and notifications to field personnel who can promptly take action.
"MicroStrategy provides an integrated and proven business intelligence platform on which to build our industry-specific solutions," said Jane Sinn Gabriel, Pinnacle's Product Manager, Enterprise Performance Management. "We found MicroStrategy's features and price-to-performance ratio to be superior to the other business intelligence products we evaluated. The power and flexibility of the MicroStrategy 8 platform allowed us to rapidly develop our solution and meet our time-to-market objectives."
"We are delighted to work with The Pinnacle Corporation and to be part of their innovative suite of products, used daily in thousands of convenience stores," said Shankar Ganapathy, MicroStrategy's Director of OEM Programs. "MicroStrategy's platform delivers the dashboards, reports, and comprehensive analyses that are critical to retailers interested in increased performance and profitability in today's competitive marketplace."
About The Pinnacle Corporation
The Pinnacle Corporation is a leader in the automation technology industry focusing on the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle's products are used daily in thousands of convenience stores to automate and improve their store operations and fuel marketers to increase their efficiency in the complex management of fuel delivery. More information about Pinnacle and its automation solutions may be found on the Internet at http://www.pinncorp.com.
About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (Nasdaq: MSTR) is available at http://www.microstrategy.com.
MicroStrategy and MicroStrategy Business Intelligence Platform are trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
CONTACT: Wende Cover of MicroStrategy, Incorporated, +1-703-770-1646, or wcover@microstrategy.com.

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