World's First Toll-Free to Direct Mail Postcard Marketing Service - “Toll-Free-to-Mail” – Launch at DMA05 Conference and Exhibition
10 October 2005
eprintwerx (www.eprintwerx.com) announces its revolutionary on-demand Web-based direct mail marketing service, which will help businesses convert new customers. By partnering with TARGUSinfo, each in-bound caller to a national toll-free number can be instantly identified by name, address, precise location (lat/lon) and associated demographics (such as income etc). A follow-up, personalized full color direct mail offer can be printed and mailed within hours to each caller, each piece customized based on the known demographics of the recipient. Additionally the closest branch location can be displayed on the mailing. The technology company has created “Toll-Free-to-Mail” to meet the needs of millions of businesses who wish to expand their customer base economically. eprintwerx will broadcast the system's launch at the DMA05 Conference and Exhibition (booth 1565) Atlanta, GA October 15-19 2005.
The revolutionary technology developed by eprintwerx combines for the first time a seamless integration between the two vital elements required for a successful postcard direct mail campaign: TARGUSinfo instantly identifies the names, addresses and demographics of callers to a Toll Free number while eprintwerx provides the marketing material customization and fulfillment ensuring the right full-color imagery and content through custom postcard printing.
Powerful Mailing List Creation
eprintwerx and TARGUSInfo enable businesses to reverse look-up their prospective customers who called their Toll-Free number. The technology identifies and locates each caller, and provides a demographic profile of each caller. Each caller can then be mailed within hours a tailor-made direct mail offer which can be both textually and graphically appropriate for their known demographics. Each caller can be offered a special promotion based on their location and demographics.
A Business Revolution
eprintwerx offers the world's first seamless and automated direct mail response to Toll Free callers. By responding to each caller quickly and with an appropriate offer and message this business revolution offers a hands-free solution to convert known interest into sales very inexpensively.
With instant access to over USA-based 250 million households and 115 million USA businesses, the eprintwerx “Toll-Free-to-Mail” system puts unrivalled power in the hands of all businesses. It uses state-of-the-art print-on-demand digital printing presses to print and mail the direct mail postcards within hours of the Toll-Free call being placed, making marketing plans easier than ever to implement.
eprintwerx (www.eprintwerx.com) pioneered seamless web-to-direct-mail systems which empower franchisees, dealer networks and small and medium sized business to map their own territory, locate prospects and customize online a full color printed direct-mail postcard campaign in minutes.
Contact:
Graham Brown, VP Sales & Marketing
eprintwerx
(480) 473.7926
www.eprintwerx.com
The One-Stop E-Shop For Stand-Up And Be Heard Direct Mail Campaigns.
DMA05 Conference and Exhibition (booth 1565) Atlanta, GA October 15-19 2005.
Source: PR Web
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