InfoWorld Names IDG Veteran Bob Ostrow President and Publisher
11 May 2005
InfoWorld, the leading provider of comprehensive technology intelligence, today announced that Bob Ostrow has joined the team as President and Publisher, a new position. Ostrow, who brings an extensive background in integrated sales and marketing management, most recently served as publisher of PC World where he grew the business in all key metrics, including pages, online and print revenue, market share, and overall profit. Sales, marketing, and events departments will report to Ostrow, who will work out of InfoWorld's Framingham, MA office. Editorial responsibilities will be managed by Kevin McKean, Chairman and Editorial Director.
As Publisher at PC World for the past five years, Ostrow championed the "PC-Proficient Manager" positioning that fueled the brand's growth. The 22-year technology media veteran rose through the organization, beginning as a regional rep and progressing to senior account manager, eastern ad manager, and eastern ad director. Before joining IDG, Ostrow was part of the team that re-launched PC Magazine after its acquisition by Ziff Davis.
"InfoWorld is a technology brand with unlimited potential," said Ostrow. "As advertisers increasingly evaluate their marketing investment based on proven performance, we're dedicated to a level of cross-media integration and proven ROI that other technology media brands just can't match."
"Bob's track record speaks for itself and represents the future of InfoWorld," said McKean. "He is an experienced publishing leader who will champion and drive InfoWorld's mission and integrated media programs, including online, events, and print, in support of our advertising partners."
About InfoWorld Media Group
For over 25 years, InfoWorld Media Group has provided cutting-edge coverage and evaluation of IT products and services for technology experts in senior management. Through integrated channels including print, online, events, and demand generation, InfoWorld reaches the most influential senior-level information technologists -- those who drive their enterprises' strategies and technology purchases. Powered by a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at www.infoworld.com.
About IDG
InfoWorld Media Group is a division of IDG, the world's leading technology media, research, and event company. IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 300 targeted Web sites in 70 countries. IDG is also a leading producer of 168 computer-related expositions worldwide, and provides IT market analysis through 51 offices in 43 countries worldwide. Company information is available at www.idg.com.
MULTIMEDIA AVAILABLE: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=4885646
--------------------------------------------------------------------------------
Contact:
InfoWorld Media Group
Paul Calento, 415-978-3212
paul_calento@infoworld.com
--------------------------------------------------------------------------------
Source: InfoWorld Media Group
Source: Business Wire
All trademarks and copyrighted information contained herein are the property of their respective owners.
|
