PRSA San Antonio Annual Award Winners Announced
10 May 2005
The San Antonio Chapter of the Public Relations Society of America presented more than 25 awards for outstanding public relations campaigns, tactics and individual leadership at the recent Del Oro Awards dinner. The chapter's annual awards program celebrates the achievements of many public relations practitioners in San Antonio. This year's event was sponsored in part by Business Wire, Crumrine Printers, Inc., Garcia 360, SeaWorld of San Antonio, and the Westin La Cantera.
Of special note are four awards presented to outstanding individuals: the Tex Taylor Lifetime Achievement Award, the Community Service Award, the Public Relations Professional of the Year Award and the Horizon Award. The awards recognize the accomplishments of local practitioners who have made significant contributions to the public relations profession through lifetime achievement, community involvement, public relations practices and as rising practitioners.
The Del Oro winners represented non-profit organizations, local agencies, health care professionals, military groups, religious groups and independent public relations consultants. Along with the four Del Oro individual awards, PRSA also presented the La Plata Awards for outstanding campaigns and the El Bronce Awards for outstanding tactics.
The Del Oro Awards is the annual program created by the local PRSA chapter to recognize the leading public relations practitioners in San Antonio and the best practices in public relations campaigns and tactics. Below are the winners announced May 5 at a special evening banquet.
Del Oro Awards:
Tex Taylor Lifetime Achievement Award
Robert "Bob" McCullough, APR, Director of Corporate Communications,
CPS Energy
Public Relations Professional of the Year Award
Pascual Gonzalez, Executive Director of Communications, Northside
Independent School District
Community Service Award
Roland Ruiz, Director of Community and Public Relations, St. Philip's
College
Horizon Award
Melissa Vela-Williamson, Recruitment and Public Relations Coordinator,
Big Brothers Big Sisters, Alamo Area
La Plata Awards:
Community Relations
Bromley/MS&L for League of United Latin American Citizens for "LULAC:
The Amazing Race"
Special Events and Observances (tie)
Institute of Texan Cultures for "Texas Folklife Festival"
Bromley/MS&L for League of United Latin American Citizens for "LULAC:
The Amazing Race"
Marketing Consumer Products, Services or Business to Business
Creative Civilization - An Aguilar/Girard Agency for "Conexion Launch"
Internal Communications
San Antonio Federal Credit Union for "Raising the Thermometer - SACU
Pacesetter United Way Campaign"
El Bronce Awards:
Brochures
Creative Civilization-An Aguilar/Girard Agency for "Open Arms
Brochure"
Special Purpose Publications
Intercultural Development Research Association for "IDRA Promotional
Materials"
Video Programs
United Way of San Antonio and Bexar County for "Only You: 2004
Campaign Video"
Feature Stories
University of Texas Health Science Center for "Restoring Lungs,
Restoring Lives"
Creative Tactics
inHOUSE Consulting Group for "Jessica's Jardin Grand Opening"
Interactive Communications
Fiesta San Antonio Commission for "www.fiesta-sa.org"
The Public Relations Society of America is the world's largest organization for public relations professionals. Its nearly 20,000 members, organized into 117 chapters, represent business and industry, technology, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. With more than 100 professional members, the San Antonio PRSA chapter advances the standards of the public relations profession and provides members with professional development opportunities through continuing education programs, information exchange forums and community service. More than a quarter of our members are accredited in public relations.
More information on PRSA in San Antonio is online at: www.prsanantonio.com.
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Contact:
PRSA San Antonio
Lorraine Pulido-Ramirez
cell 210-849-3518
or
Christie Goodman, APR
210-444-1710 or cell 210-313-2611
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Source: PRSA San Antonio
Source: Business Wire
All trademarks and copyrighted information contained herein are the property of their respective owners.
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